Flybe Signs 'Historic' Franchise Deal
Flybe has signed a "historic" deal with Scottish regional airline Loganair this week.The deal will see the Scottish airline take to the skies in Flybe colours as of 26th October 2008, the start of the International Air Transport Association's 2008 winter season.
Under the terms of the agreement, which will come into effect when Loganair's current operating agreement with British Airways ends on October 25th, 3.2 million seats for flights will go on sale in June this year with Flybe flight numbers.
Flybe chairman and chief executive officer, Jim French, said: "This [is a] landmark agreement - the first time a low cost carrier has entered into such a franchise arrangement."
He described the deal as a "win-win" situation for both airlines.
"For Flybe, we will see our presence in the key Scottish market greatly enhanced and will benefit from increased passenger traffic into our existing network. For Loganair, the alliance is a major opportunity to bring the recognised brand of Europe's largest regional airline and the benefits of the low cost model to over half a million passengers," he explained.
The agreement with Loganair signifies Flybe's strategy to continue building a market-leading position as Europe's largest regional airline.
Last year the airline completed a successful acquisition of BA Connect and is now looking to extend its low fare model throughout the UK.
Travel Industry news posted on 15 January 2008
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